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Image Editing for Automotive Dealers – better images for faster turnover
In the automotive industry better vehicle photos clearly help sell faster. Vehicle images editing is one of the most basic & effective sales tools for dealers. Automobile image editing and enhancement make the online automobile offers more attractive and appealing and expedite the sales on online trading platforms.
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We offer various automobile image editing services for dealers according to their actual needs. We have different solutions considering
clients’ different situations. Check out the decision-making assistance matrix below and the tips to choose the right services you can make use of.
WHERE do the shootings take place?
- Indoor (with / without background wall)
- Outdoor(with / without background setup)
Tips: photos without prepared background can have many distracting factors. If you do not have good natural background, then it is
suggested to take the Clipping Service . If your vehicles have good and clean floor, then the Clipping + Windows service will suffice
and save costs, otherwise take the Complete Clipping service to replace background and floor.
If you have already quite pleasant natural background, then maybe nothing needs to be done! You can also use the low-cost
Photo Optimization Services to enhance the photos or minimize major shooting issues if there are any.
WHO does the shootings?
- Inhouse employee
- Outsourced Photographer
Tips: Inhouse personnel normally do not have the skills as photographers, so Photo Optimization Services can be considered for the inhouse made photos, if necessary,
consider Standard Retouching and pick some of the most important photos to be retouched in good shape. Clipping services can also be considered if the
background and floor are not pleasant enough, regardless who takes the photos with what skills,
WHAT equipment is used?
- SLR / professional equipment
- Smartphones / normal digicams
Tips: Smartphones nowadays can also produce great photos, do think of investing in a smartphone with proven great camera functions (i.e. Huawei P30/Pro).
Normal smartphones / digicams can’t handle complex situations such as sunshine, contrast and reflections. In these cases Photo Optimization Services
maybe considered to improve the general photo quality. In some cases Retouching or Clipping service shall be used for major photos.
Reduced costs in the shooting phase sometimes have to be recovered by post production image editing.
HOW do you manage the photos after shooting?
- You do ost-production with image editing
- Nothing
Tips: No post-product work for your photos either means you do not care too much about the photo quality (i.e. in case of very low-end automobiles) or you have great
confidence of the photos from the shooting phase. That would however imply higher investment in the shooting equipment, personnel or environment set-ups.
So you need to see and compare if the appropriate post-production image editing can help you to reach the same or better photo results with lower costs. In our
experience, a combination of photographers costs + setup costs are normally higher than inhouse shooting costs + Photo Optimization Services / Clipping Services.
Do some quick math and try out for free with our post-production image editing services.
WHY do you manage your vehicle photos in the current way?
- Cost saving
- High quality photos desired
- Try to strike a balance of the both above factors
Tips: Test out and choose the combinations of alternatives that ensure your photo quality and at the same time best manage your costs and leverage your inhouse
recourses to the optimal extend. Talk to us and we will also try to help you out, with our experience made with and the best practices seen from
hundreds of dealers we work together.
Image editing solutions for online vehicle marketing
1. Automotive Photo Optimization Services
We optimize your vehicle photos in a cost-efficient way. For armature photos we minimize the major defects / errors resulted from the photo shooting phase. For more professional taken photos we further enhance the photo quality. It is a low-cost solution for achieving acceptable or enhanced results for your vehicle photos. Starting from 0.29 Euro per image, suitable for all dealer situations mentioned above.
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2. Automobile Image Clipping Services
Used vehicle photos are normally taken with low cost solutions. There can be many distractions from other cars or background noise, which diverts the focus of the viewer from the vehicle in consideration. These distractions can be removed from the images by using tailor-made image clipping services. Furthermore, your company identity can be easily applied to your vehicle images and thus enhances your brand recognition.
For the automobile clipping service, we offer the following solutions, choose the solution that fits your need and budget:
Basic Clipping – remove/replace vehicle background, keep original floor and windows. Starting from 0.59 Euro/image
Clipping + Windows – remove / replace background, keep original floor, all windows will be masked so that new background will be visible through the window.
Starting from 0.69 Euro/image
Complete Clipping - remove / replace background, as well as floor, all windows will be masked so that new background will be visible through the window.
Starting from 0.99 Euro/image
Miscellaneous Clipping and integration of banners, action banners – click to see more details.
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3. Automobile Image Retouching Services
Standard Retouching:
-Reflections in the windshield and car body removal
-Unwanted Items Removal
Advanced Vehicle Retouching Services
Advanced Vehicle Retouching Services
High-end Vehicle Retouching
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